Born Free’s top 20 endangered species

It’s Endangered Species Day, a wonderful opportunity to tell you about some of the rare and threatened animals we help keep safe, thanks to your incredible support.

A lioness snuggling with her cub

(c) www.georgelogan.co.uk

Every year, on the third Friday in May, people around the world take action and hold events to celebrate endangered species. But, today is particularly special, as 2025 is the 20th year since the day was founded in 2006, by the Endangered Species Coalition. 

With your help, Born Free is devoted to ending the exploitation of wild animals in captivity, as well as tackling the critical challenges faced by wild animals in the wild. To us, the well-being of every single one matters! Let’s take a look at some of the endangered and threatened animals you help us protect.


A male lion lying comfortably in the long grass and bushes

1. The lion

The mighty symbol of Born Free, these top predators keep their savannah ecosystem in balance by hunting herbivores such as zebras and antelope.

A male lion’s roar can be heard five miles away!

 

An elephant enjoying a mud bath at sunset

2. The elephant

Our charity actually began because of just one elephant. The largest land mammal, a male can top 3m.

Ancient elephants evolved over 60 million years. And humans? We emerged just 200,000 years ago.

 

A tiger lying down in the forest

3. The tiger

The largest of all big cats, their tail alone can be over 1m long.

A tiger’s stripey coat blends into their surroundings as, hunting alone, they creep silently on soft padded paws to pounce on unsuspecting prey.

 

Close up of a cheetah lying down looking ahead4. The cheetah

Famous as the world’s fastest land animal, these elite sprinters can top almost 60mph in the wild.

This is twice as fast as 2024 Olympic 100m gold medallist Noah Lyles. His top speed? 27mph.

 

A beautiful leopard walking across grassland5. The leopard

With an exceptionally strong jaw, leopards can take down prey much larger than themselves.

Powerful yet supple, they can hoist their meal weighing twice their  body weight into a tree, to feed in peace.

 

Mowgli, a melanistic leopard also known as black panther walking at Shamwari6. The black panther

What IS a black panther?! With ebony spots on dark fur, the name is actually used to describe melanistic jaguars AND leopards.

This includes shy leopard Mowgli, rescued from a zoo and now safe at our sanctuary in South Africa.

 

A pangolin is walking vertically down a tree branch

7. The pangolin

Known as ‘scaly anteaters’, they’re more closely related to dogs and cats. Their name comes from ‘penggulung’, Malay for ‘rolls up’.

One pangolin eats up to 70 million insects per year – helping protect forests from termite destruction.

 

A baby rhino standing next to the legs of an adult rhino8. The rhino

Black and white rhinos are actually both grey! So, how do you tell them apart?

Black rhinos browse on bushes helped by their hooked upper lip. White rhinos have a square-shaped lip, adapted to graze on grass.

 

A giraffe stands eating leaves from a tree9. The giraffe

Beautifully described by our Founder Patron Dame Joanna Lumley as “a fairytale animal, from the land of fables”.

A keystone species, browsing giraffes prune plants and trees, spreading nutrients and seeds in their dung.

 

10. The orangutan

The only great ape in Asia, the orangutan has one of the longest childhoods of any animal.

Mums care for their young for up to eight years, until they’re ready to be independent in the wild.

 

A baby chimpanzee sitting amongst green leaves11. The chimpanzee

Chimpanzees are so inventive. They’re well-known for using sticks to ‘fish’ for ants and termites.

But, did you know they also use twigs to clean their teeth and groom their fur, as well as stones to crack open nuts?

 

A gorilla is holding and looking at a thin branch

12. The gorilla

Nature’s gardeners, gorillas help shape their rainforest home.

Munching all day on fruits and leaves, their huge bodies create clearings as they stop to eat or rest, which get replanted with seeds from their dung.

 

13. The hippo

One of nature’s most powerful animals, semi-aquatic hippos spend most of their day in rivers and lakes.

Most active at night, they leave the water to graze for hours, devouring up to 40kg of grass.

 

 A polar bear lying on the ice14. The polar bear

The world’s largest bear and the Arctic’s top predator, polar bears can run at 25mph, roaming vast areas in search of food.

No wonder they can behave so abnormally in zoos, repeatedly pacing or neck-twisting.

 

15. The grey parrot

Super intelligent and highly social, grey parrots can mimic human speech – which sadly makes them sought-after as pets.

We fight this trade and help rehabilitate rescued parrots back to the wild in Cameroon.

 

An orca leaps clear of the water

16. The orca

Although known as ‘killer whales’, the distinctive black and white orca is actually the largest species of dolphin.

Around the world, several populations are endangered. With your help we fight their captive exploitation.

 

A long-tailed macaque eating a yellow fruit17. The long-tailed macaque

Found in SE Asia, they’re also known as crab-eating macaques – but actually enjoy a variety of food not least fruit.

Thriving in a variety of habitats, they’re often seen close to people, so thought to be more common than they are.

 

A hedgehog nestled in some green bushes18. The hedgehog

Famous for their prickly spines and one of our best-loved animals, sadly hedgehogs are now officially vulnerable to extinction in the UK.

But, did you know there are lots of ways you can help them?

 

19. The gelada

The only grass-eating monkey, found only in Ethiopia and also known as bleeding-heart monkeys – you can see why!

Although not officially endangered, they’re threatened by the wild pet trade and habitat loss.

 

A close-up photo of a serval in a captive setting20. The serval

The long-legged serval can leap 2.7m (3x body length) into the air to grab prey – the human high jump record is 2.45m!

Again, these small cats aren’t officially endangered, but they’re heavily exploited as wild pets.

A sunset over he African savannah with zebra, giraffe and other animals drinking from a watering hole

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