A pangolin is walking along the ground in the dark, overlaid text reads 'End Poaching Now', with the sight of a gun replacing the letter O

Play video A close up of a male lion who has a wire snare cutting into his neck

The wild animals you love are being ruthlessly targeted by poachers

Snared, poisoned, butchered and shot. It’s happening today. It’s happening every day. But you could help stop poaching, save lives and end the suffering – will you help us stand up to the poachers?
Born Free is working around the world, protecting animals from cruel and indiscriminate poachers.

Our team in Kenya found two lions within a matter of weeks – an 18-month male and 10-year-old male – who were caught in life-threatening snares, set by poachers in Meru National Park, Kenya. Imagine their distress. As they struggle, the deadly wire noose gets tighter and tighter, causing terrible injuries and ultimately a lingering death. Thankfully, with our help, both were rescued.

Many animals aren’t so lucky.

Your favourite wild animals are being targeted by well-equipped poachers, often run by criminal networks, and fuelled by a voracious demand – poaching is big business.

Elephants are brutally killed for tusks, tigers slain for fur and bones, giraffes slowly strangled by wire snares, pangolins boiled alive for scales and meat, mighty rhinos slaughtered for their horns, and gentle gorillas shot for ‘bushmeat’.

Donate today to help stop the slaughter

 


A man is kneeling down, holding a pair of pliers ready to cut a wire loop snare. Another man is stood behind, watching on.

Your gift could help prevent this cruelty.
You could help:
  • Support anti-poaching teams
  • Remove deadly snares
  • Positively work with local communities
  • Campaign internationally against illegal wildlife trade
  • Reduce global demand for wild animal products

Together, let’s confront the poachers and promote compassion.

Please give what you can to support our work, by donating below.

A tiger is walking towards the camera through a forest with the ground covered in leaves

Poaching in Numbers

  • 1 million

    Pangolins killed by poachers

    for their meat and scales in the past decade.

    According to TRAFFIC

  • 22000

    wild African lions may remain

    down from around 200,000 in 1926.

    According to IUCN

  • 573

    Tigers killed by poachers

    since 2020 - as few as 5,600 remain, down from 100,000 in 1926.

    IUCN

  • 1.3 million

    elephants used to walk Africa's plains

    today as few as 415,000 remain.

    Estimate according to IUCN

  • 516

    Rhinos killed by poachers

    for their horns in just 1 year. As few as 27,000 remain.

    According to IUCN

  • 321000

    wild gorillas remain

    and almost all subspecies are Critically Endangered.

    According to IUCN

“The wild should be full of life. But poaching turns beauty into brutality. Pain into profit. A life reduced to parts. And poaching steals more than one animal. It steals futures. It tears through families. It silences the wild. What disappears is more than wildlife. The balance of the natural world goes with it. But poaching can be prevented. With protection. With persistence. With action. With your help, Born Free can protect wild lives.”

Dame Virginia McKenna, Born Free Co-Founder