Born Free Foundation - Keep Wildlife in the Wild

St Pancras International to set Track Record

18 October 2012

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It was announced yesterday that St Pancras International will play host to Tiger Tracks, the world’s biggest public participation event in aid of wild tigers, in March 2013. Experts predict that in less than a decade, Asia’s most extraordinary and iconic animal could become extinct in the wild if urgent action is not taken.

Tiger Tracks is presented by Save Wild Tigers, a global conservation awareness and fund-raising initiative set up by Simon Clinton in partnership with two leading conservation charities, the Born Free Foundation and the Environmental Investigation Agency (EIA), that have joined forces to end the illegal trade in tiger parts and protect tigers in the wild.

This major event will offer a unique opportunity to companies and private individuals to make their mark in conservation, protecting the tiger and its wild habitat. The event organisers are looking for sponsors to come on board, with a number of exciting opportunities and a range of packages on offer to appeal to the corporate sector and larger donors.

Intense poaching and habitat loss means tiger numbers have collapsed throughout their range over the last 30 years and are now critically low. Less than 3,500 remain in the wild.

Will Travers, CEO of the Born Free Foundation, explains, “We all need to play our part to save the wild tiger – the problem is so severe that no single individual or organisation can succeed on their own. Tiger Tracks will be a great way for the concerned citizens to show their support and concern for one of our favourite wild animals. We have to act now or an animal we all treasure will be lost forever.”

With over 1 million passengers a week, St Pancras International, a stunning  Victorian Grade 1 listed building, is on track to become the greatest Tiger’s Den ever seen where people will not only learn more about this majestic creature but be ‘paw-inspired’ by a unique interactive experience to help Save Wild Tigers.

This spectacular high-profile event is to be held in March 2013. Organisers are billing it as potentially the world’s biggest public participation tiger event, a spectacle not to be missed - and everyone is welcome.

Simon Clinton, of the Clinton Partnership and founder of Save Wild Tigers, said,” Without doubt Tiger Tracks will be a major international happening - a three week extravaganza in support of one of the great causes of our lifetime, saving the wild tiger.”

Although exact plans are still tightly under wraps, a multitude of motivational tiger-themed activities will transform the world-renowned station’s gothic arches, platforms and monumental 679’ (207m) by 236’ (72m) Barlow Train Shed. Retailers, restaurants and bars are busy planning wild and exciting promotions for all the family to enjoy.

Nicola Shaw, CEO of High Speed 1, owners of St Pancras International said "'Tiger Tracks is set to be one of the wildest events yet at St Pancras International with lots of exciting events for all the family. As a busy hub for travellers, the station is the perfect location to not only raise money for a worthy cause but also educate thousands of visitors on what can be done to protect tigers in the wild."

The event culminates with an exclusive star-studded champagne reception and Striped Tie Gala dinner at the stunning 5* St Pancras Renaissance Hotel on March 21st.

Make tracks to www.savewildtigers.org for updates about special ‘Tiger Tracks’ activities, events and offers throughout March 2013 at St Pancras International and become part of this global initiative to save the wild tiger.