
The lion cub lies in the dust, a rope tightly knotted around his neck. Just a few months old, the orphan was confiscated from a restaurant in eastern Ethiopia. He needs a proper home and care. Two more young lions, this time in Addis Ababa, Ethiopia’s capital. The vulnerable brothers are in a small cage and also need a good home. A helpless cheetah cub, his eyes beseeching, pleads for rescue. Two sickly serval kittens have been confiscated from a trader.
Like me, I’m sure you’ll find these pictures distressing. As a Born Free friend and lover of animals I know you’ll be deeply moved by such suffering. You’re not someone to stand by while animals need help.
But there is something simple you and I can do today to help them. There is long-term hope for these cats. Here at Born Free we have a remarkable plan for them. And I really hope you’d like to be part of it.
For us this is a very special year. 2009 is the Born Free Foundation’s 25th Anniversary. That’s 25 years of saving lives, trying to stop cruelty, protecting species and changing attitudes. This vital work has only been possible because of your wonderful assistance, and I do thank you for sharing our charity’s dream of a better world for wild animals.
To commemorate our Anniversary I’m inviting you to join me in launching a historic initiative in Ethiopia. We want to build a new national Wildlife Rescue Centre to give a home to animals like these lions and cheetah. It has vast potential to improve the quality of life for countless animals and help inspire a nation to protect its natural heritage. I’m sure you’re as excited as I am to learn our plans!

We want to create our Wildlife Rescue, Conservation and Education Centre on a beautiful 77-hectare site just 30km from Addis. Our project has the full support of Ethiopia’s President, His Excellency Girma Wolde-Giorgis, and we are working closely with the Ethiopian Wildlife Conservation Authority.
At the Centre we will provide lifetime care for big cats like these and many other animals. (Read Menelik's story here, a cheetah cub destined for the Centre) It is an ambitious project and the challenge is now on to raise the funds. You can find out more here.
Your gift can make the difference between a life of misery and a life worth living. You can help provide these needy animals with good food and proper care in spacious natural habitat enclosures. You can fund medical treatment to help them recover and grow strong.
It’s wonderful to know I can turn to you, as part of our community, which shares a vision of a more caring world.
Be part of this project by making your donation as soon as possible.
Often we feel powerless when confronted by the plight of so many creatures in need. This appeal gives you a positive and practical way to respond. I know I can count on you, and working together we will change lives for good. I can’t stress how much your support will mean to us. Thank you for caring so much. I look forward to hearing from you soon. With my best wishes for the New Year.
Virginia McKenna
Actress, Founder & Trustee
PS. Share our vision of a more caring world.

Follow this link to donate online - call the office on +44 (0)1403 240170
or you can download a printable donation form here >
Please complete the form and send it and your donation to the following address:
Will Travers
Born Free Foundation
FREEPOST RCC 1862
Horsham
RH13 5BR
Many thanks!

Contact Us | eNews | Kids Club | Campaign Action | CEO's Blog | Sitemap | About Site | Copyright