Born Free Foundation - Keep Wildlife in the Wild

Shooting animals for ‘sport’

Shot lion
© Brent Staplekamp
© Andrew Loveridge
© Campaign Against Canned Hunting Inc South Africa

BREAKING: Cecil the lion's son, Xanda, has been tragically killed today (20/07) by a trophy hunter after he roamed outside the protected area of the Hwange National Park in Zimbabwe.

Following the reported killing by a trophy hunter of Xanda, one of Cecil the Lion’s sons, the Founders of the Born Free Foundation published their immediate reaction:

Another trophy hunting horror story from Zimbabwe. I am not alone, I am sure, in being utterly disgusted that Cecil the lion’s 6 year old son, Xanda (himself the father of cubs), has now also become a victim of this obscene pastime. It doesn’t matter that it was technically legal - please can the authorities act now. There are less than 20,000 lions left in the whole of Africa. When they are gone, what next? The trophy hunters will still want to satisfy their egos and will, without doubt, turn their guns, bows and crossbows on some other hapless, defenceless victim. It is time to follow the examples of Kenya, Botswana, and other enlightened countries where all trophy hunting is banned. It is neither clever nor honourable to kill an innocent wild animal for fun, from a safe distance, with a gun. It is the proud and beautiful wild creature that will be remembered with admiration and wonder, not the inhumane human being”. - Virginia McKenna OBE

It feels like a bloody kind of Groundhog Day! Two years ago, Cecil the lion fell to the deadly arrow of American dentist, Walter Palmer. Einstein once said, the definition of insanity is to do the same thing again and again and expect a different outcome. Did whoever shot Xanda think their brutal act would not generate exactly the same reaction: an overwhelming international outcry and global condemnation? There are 7.5 billion people on this planet. There are just 20,000 wild lions left in Africa. The species is in free-fall. Yet, there are those with a warped, crazy logic that think they can have their cake and eat it too - that killing lions is conservation. That kind of logic is sheer madness. We must recognise that lions are not just a national treasure not even an international treasure, but a natural treasure that belongs to the world. We all need to step up and find ways to fund wildlife conservation - including lions – without taking lives… before it’s too late.“ - Will Travers OBE

Read Will's blog on My Outdoor TV hunting channel

The killing of his father, Cecil the lion, in July 2015 generated a great deal of public outrage and concern about the ethics and sustainability of trophy hunting.

"In my lifetime, the number of African lions has fallen from more than half a million to less than 20,000, and yet this iconic species continues to be hunted for trophies to put on walls or floors." - Virginia McKenna OBE 

Born Free is wholly opposed to the killing of animals for sport or pleasure, whether they are wild-born or bred in captivity. We have been working to bring the brutality of this so-called ‘sport’ to the attention of policymakers, enforcement bodies, and the public, for many years.

The famed late actor Roger Moore once stated:

Hunting is a coward's pastime, and no one has demonstrated that more clearly than the American dentist Walter Palmer, who apparently paid over £30,000 to gun down a lion to add his head to a trophy wall. That wall includes the heads of animals he has shot at close range – with the help of paid facilitators, of course, from all over the world – including a leopard, an elk, a buffalo and even a polar bear, who won't have to wait for global warming to be killed off. We should protect the most vulnerable and helpless in society, not destroy them – much less derive pleasure from doing so.”

Our ongoing efforts include attempting to persuade those countries that still allow trophy hunting to restrict or ban the practice. Among African countries, Kenya banned trophy hunting as long ago as 1977, and Botswana added its name to the list in 2014. In Central America, Costa Rica introduced a strict ban in 2012. These and other enlightened countries are showing the way forward.

We also focus on the countries from which most trophy hunters emanate, by calling for tighter restrictions, and ultimately complete bans, on the importation of animal ‘trophies’. If hunters can’t bring their trophies home, we are convinced that they will be far less likely to engage in expensive trophy hunts.

In the USA, the largest importer of animal trophies, Born Free pushes for at-risk species to be listed on the Endangered Species Act (ESA) which, among other things, restricts trophy imports. Thanks to our efforts and those of our partner organisations, West/Central African and Asiatic lions were listed as ‘endangered’ and East/Southern African lions as ‘threatened’ in early 2016, making it far more difficult for American hunters to bring lion trophies back to the US. However, getting species listed on the ESA can be a long and arduous process, so we have also been at the forefront of developing and promoting the Conserving Ecosystems by Ceasing the Importation of Large (CECIL) Animal Trophies Act, which will extend import and export prohibitions to sport-hunted species that have been proposed for listing, but are not yet listed under the ESA. The CECIL Act had its first reading in the US Senate in August 2015.

A large number of trophy hunters also come from EU countries. Some50,000 animal trophy items derived from around 85 protected species were legally imported into the EU from 2005 to 2014. The most common species was the Hippopotamus (6,821 items), followed by African elephant (5,900) and leopard (2.475). Significant numbers of specimens derived from African lions (1,728) and white rhinos (437) were also imported into EU countries. While these numbers do not necessarily equate to individual animals, nevertheless they indicate the huge scale of the problem.

We are working with the European Commission and EU member States to ban trophy imports, or at the very least to persuade the authorities to strictly apply their own rules relating to threatened species. Those rules require importing EU countries to establish that trophy hunts do not damage wildlife populations, and for the most endangered species, that they actually enhance conservation. In the firm belief that trophy hunting has no conservation benefit, and in most cases is harmful to conservation, we believe that by strictly applying its existing rules, the EU will not be able to issue permits to allow hunters to bring their trophies home. In November 2015 France announced it would ban the import of lion trophies, and the Dutch government announced a ban on the importation of trophies from a range of species in April 2016.

We are also calling on transport companies to stop transporting animal trophies. To this end we have written, both directly and jointly with other groups, to a wide range of airlines, international couriers, and shipping companies urging them to adopt or strengthen restrictions on trophy carriage. Kenya Airways and Etihad have shown the way forward, working with Born Free to promote ethical policies.

Lastly, we are working to end to the appalling ‘canned hunting’ industry in South Africa, which intensively breeds lions and some other wild animals in terrible conditions to be released into enclosed areas and shot by so-called ‘hunters’.  Currently, in South Africa, far more lions live in captivity — often on game ranches — than remain in the wild; according to the South African government there are at least 6,000 lions in more than 200 captive breeding facilities in the country, compared to just over 3,000 wild and managed wild lions. These captive bred animals are commercially exploited throughout their lives; unwitting volunteers pay to help hand-rear cubs, unsuspecting tourists are encouraged to participate in photographic and ‘walking with lions’ opportunities, and ultimately the trophy hunters pay for the privilege of killing them in their canned hunting enclosures. Even after they have been killed, the exploitation continues through the sale of bones and other body parts into international trade, which feeds a growing demand that threatens to incentivise wild lion poaching. We are appealing to the South African authorities to ban this cruel practice, and we hosted the launch of ‘Blood Lions’, a disturbing but compelling film exposing the industry, at both the European Parliament in Brussels and at London’s Royal Geographic Society in November 2015.

At Born Free we absolutely reject the argument put forward by hunters that trophy hunting is a sustainable conservation tool, or that it generates significant income for conservation. Instead, we promote compassionate solutions to conservation challenges, which encourage the development of sustainable and non-consumptive opportunities to generate income from wildlife while implicitly respecting and protecting the inherent value of individual wild animals and the natural world.

Born Free Foundation
Broadlands Business Campus, Langhurstwood Road
, Horsham, RH12 4QP, UK - Charity Reg. No. 1070906


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